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Privacy Policy

Effective Date: November 2025
Last Updated: November 2025

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At The Car Buying Coach UK (“we”, “us”, or “our”), we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal data when you visit our website www.thecarbuyingcoach.co.uk (the “Website”), in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

 

1. Who We Are

 

The Car Buying Coach UK offers expert, impartial advice to help people navigate the car buying process confidently.
 

Phone: 07377 876828
Email: hello@thecarbuyingcoach.co.uk

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2. What Personal Data We Collect

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We may collect and process the following personal data:

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  • Contact Information – such as your name, email address, and phone number when you contact us directly.

  • Communication Data – such as messages sent via forms, email, or social media.

  • Usage Data – including your IP address, browser type, operating system, and browsing activity on our Website (via cookies and Google Analytics).

  • Marketing Preferences – if you subscribe to any newsletter or marketing communications.
     

We do not intentionally collect data from individuals under 18 years of age.

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3. How We Collect Your Data

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Your personal data is collected in the following ways:

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  • Directly from you, when you complete a form, sign up to receive emails, or communicate with us.

  • Automatically, through your interaction with our Website, including via Google Analytics.
     

4. How We Use Your Data

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We use your personal data to:

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  • Respond to your enquiries

  • Improve our Website’s functionality and user experience

  • Understand visitor behaviour using Google Analytics

  • Send you marketing emails if you have opted in

  • Comply with legal or regulatory obligations
     

We rely on the following legal bases:

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  • Consent (for marketing and cookies)

  • Legitimate interest (e.g. for website analytics and business improvement)

  • Contractual necessity (where applicable)

  • Legal obligations
     

5. Google Analytics

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We use Google Analytics, a web analytics service provided by Google LLC, to track and report website traffic. Google Analytics collects information such as:

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  • Pages visited and time spent on each

  • How you arrived at our site (e.g., via search engine or referral)

  • Your general location (based on IP address)

  • Browser and device information
     

Google may transfer this data to servers outside the UK or EEA, and may also share it with third parties where required by law. You can opt out of Google Analytics tracking at any time using the Google Analytics Opt-out Browser Add-on.

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For full details on how cookies and tracking work on our site, please refer to our Cookie Policy.

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6. Marketing Communications

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We will only send you marketing emails if you’ve opted in. You can withdraw consent at any time by clicking the “unsubscribe” link in our emails or by contacting us directly.

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7. Who We Share Your Data With

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We may share your data with:

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  • Trusted third-party service providers (e.g. website hosting, analytics platforms like Google)

  • Professional advisors (legal, technical, or financial)

  • Authorities, where legally required
     

We ensure that all processors handling your data comply with data protection obligations.

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8. International Transfers

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Your data may be transferred outside the UK (e.g., via Google Analytics servers in the US). In such cases, we ensure adequate safeguards are in place (such as UK-approved Standard Contractual Clauses) to protect your data.

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9. How Long We Keep Your Data

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We only retain your personal data for as long as necessary for the purposes it was collected, or as required by law. After that, your data is securely deleted.

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10. How We Protect Your Data

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We use appropriate technical and organisational measures to protect your data from loss, misuse, or unauthorised access — including secure servers, access controls, and encryption.

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11. Your Rights

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Under UK data protection law, you have the right to:

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  • Access the personal data we hold about you

  • Correct or update inaccurate information

  • Request deletion of your personal data

  • Object to certain processing activities

  • Restrict or limit how we use your data

  • Withdraw your consent at any time

  • Lodge a complaint with the Information Commissioner’s Office (ICO)
     

To exercise any of these rights, contact us at: hello@thecarbuyingcoach.co.uk

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12. Changes to This Privacy Policy

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We may update this Privacy Policy from time to time. Any significant changes will be posted on this page, and where appropriate, notified by email.

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13. Contact Us

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If you have any questions about this Privacy Policy or how we handle your data, please get in touch.

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